Katie G. Niehaus

Research Director

PROFESSIONAL EXPERIENCE

Katie Niehaus is a senior research professional specializing in airline route, financial, and marketing analysis. Ms. Niehaus developed and refined methods of using mobile device data to gain insight into an airport’s customer base and visitors. She is an expert at quantifying market size potential using mobile data, catchment area identification and leakage analysis, and forecasting.

Ms. Niehaus has over twenty years of wide-ranging airline and aviation consulting experience. Prior to joining Campbell-Hill she managed the revenue analysis team at US Airways, which provided analytical and strategic support to the pricing, codeshare, route planning, inventory management, and sales departments. Ms. Niehaus also worked closely with America West staff during the implementation of the merger with US Airways.

At Continental Airlines, she worked in distribution planning, specializing in online sales strategies, international sales channel development, and Global Distribution System relationships. At Alaska Airlines, she focused on inventory management and route planning and performance analysis.

Prior to entering the airline industry, Ms. Niehaus worked for American Management Systems, an information technology consulting firm, where she was responsible for system implementations, user training, documentation, and programming.

 

Areas of Specialization

Air Service Development

Mobile Data Interpretation and Application

Leakage Analysis

Litigation Support

Economic Analysis

Data Analysis Tools

Education

B.S., Commerce, University of Virginia
M.B.A., University of Texas